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Mobile Internet Is Fastest Growing Telecom Trend

The development of mobile Internet will lead to the popularization of mobile payments.

Published: April 4, 2012 (Issue # 1702)

  • In the northwest region in the second half of 2011, the sale of smartphones increased by 10 percent compared to the first half of the year, boosting mobile Internet access.

Russia had the highest number of Internet users in Europe by September last year, according to comScore market research company.

The next step following fixed Internet access is for people to be able to get online no matter where they are.

More and more businessmen need to have constant access to their work e-mail, and more young people are constantly posting on social networks, uploading pictures and video right from the event that theyre at, said Denis Goleshchikhin, head of the northwest department of Yevroset mobile phone retailer.

This shows that people need convenient multi-functional gadgets that they can take with them and that have Internet access, he said.

Mobile Internet has become the latest trend in the development of telecom technology. According to research by Yandex, which operates Russias largest search engine, by January this year, more than 22 percent of residents in Russian cities used mobile devices for Internet access. During the last three years, the number of monthly mobile Internet users has almost doubled, while the overall number of Internet users has increased by only 50 percent, according to Yandex.

Although the main service provided by mobile operators is still the voice function making calls mobile Internet is raking in more and more profit. More than 30 percent of mobile phones support 3G technology, according to Denis Kuskov, head of TelecomDaily, a telecom information and analysis agency. Moreover, mobile Internet is quickly reaching regions where broadband Internet is difficult to set up.

Mobile Internet technology 3G came to Russia much later than it did to Europe, but our operators have been able to avoid some mistakes by learning from those of others. Now we do not lag behind our foreign colleagues, said Kuskov.

There are two categories of mobile Internet subscribers: Those who use the Internet on their phones and those who use the Internet with the help of a modem. The former is the larger group, they however pay less and generate less traffic, he said.

The most widespread gadget with mobile Internet access is the cell phone. Almost half of St. Petersburg residents who use mobile Internet use their phones to do so, according to Yandex research. The same amount (47 percent) use smartphones and personal digital assistants (PDAs), while the remaining 6 percent access the net via their tablet computers. The figures are the same for the whole of Russia.

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Thursday, Aug. 21

Time is running out to see the fantastic creations on display at the 2014 Sand Castle Festival on the beach at the Peter and Paul Fortress. Adhering to the theme of Treasure Island, visitors can wander amongst larger-than-life interpretations of pirate life or attend one of the workshops held to educate a future generation of sand artists. The castles will remain on the beach until Aug. 31.

Friday, Aug. 22

Get ready to pledge allegiance to the flag during National Flag Day, paying tribute to when, 23 years ago today, the iconic hammer-and-sickle was replaced with the tricolor that now flutters in the wind. Petersburgers will be treated to a free concert on Palace Square, a military parade and a culminating air show featuring Russias Russian Knights stunt pilots.

Saturday, Aug. 23

Uppsala Park plays host to Fairy Noon today, a performance of five separate fairy tales ranging from folk classics to more haunting selections. There will be three different renditions of the tales throughout the day and tickets start at 500 rubles ($13.80) for adults and 300 rubles ($8.30) for children.

Classic Finnish cartoon characters the Moomins expect to receive a warm welcome from Russian fans during todays Moomin Festival at the Pearl Plaza Shopping Center at 51 Petergofskoye Shosse. Become a kid again or introduce a new generation to the beloved creation of Finnish writer Tove Jansson.

Sunday, Aug. 24

The tortured genius of Dutch master Vincent van Gogh gets his day in the centers Konnushnaya Ploschad during Make Art Like Van Gogh, a daylong celebration of the artist that will allow amateur artists to try and replicate the work that made the famed painter world-renowned.

Experience a variety of dances highlighting the diversity of the world around as at the final day of the Ethno-Dance International Dance Festival that has been at the St. Petersburg Humanitarian University of Trade Unions this past week. Tonights performance will feature Egyptian dancers accompanied by local orchestras.

Monday, Aug. 25

Today kicks off the Elena Obraztsovoy International Competition for Young Vocalists in the large hall of the Shostakovich Philharmonic. Talented youngsters will showcase their range over the next six days before a winner is chosen on Aug. 30.

Tuesday, Aug. 26

Love movies but hate all those words? Then check out Rodina Cinema Centers Factor of Consensus film forum this evening. Silent movie classics from the beginning of the 20th century will be screened and accompanied by a pianist, who will provide the soundtrack for the ongoing action. The screenings begin at 7 p.m. Check Rodinas website for more details.

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