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Michael Kechinov: ‘It’s All About Motivation’

Published: March 28, 2014 (Issue # 1803)



  • Michael Kechinov uses HackDay to bring together the Russian tech community and help drive innovation forward.
    Photo: For SPT

Michael Kechinov is the founder of REES46, an Internet service for e-commerce and co-founder of Coffeelab, an early-stage internet-startup accelerator. An expert in recommending systems and personalization services, Kechinov posses a wealth of experience and often acts as a CTO for the various companies he is involved in. His development studio has played a remarkable role in the development of the Russian startup-community as the organizer of HackDay, a marathon 48-hour event where participants workshop prototypes of projects before presenting them to colleagues, experts and investors.

Michael Kechinov’s Web Development Studio has been involved with HackDay from the very beginning — uniting managers, designers, interface developers, programmers, marketing and PR specialists, and all those who have ideas for Internet-based projects but no team to implement them.

HackDay is a high-pressure project development lab that has attracted many adherents with its no- nonsense aim of fast and effective project development. The events typically start on a Friday evening when participants announce their ideas and assemble the teams they will work with over the next two days. Saturday and Sunday are devoted to prototype development and discussions with mentors, and on Sunday evening prototypes are presented.

Always challenging, HackDay is a necessary right of passage for anyone interested in cutting-edge technologies and has helped foster a thriving innovation community in Russia.

The St. Petersburg Times sat down with Mikhail Kechinov, whose studio has been involved in the event since it first launched in Russia in 2009.

Related: Spartak Sobolev - Raising Risk Awareness

Q: How did you initially come to be involved in HackDay?

A: The first HackDay was brought to Russia from the U.S. by Yury Livshitz of Yahoo. We were mere participants. After that first experiment, everyone was so excited that Yury offered anyone who was interested to continue the experiment and see where it would lead. There were 14 co-organizers at the beginning, all ready to commit resources, but only four of them remained on board by the time the second HackDay rolled around. The second HackDay was a tremendous success. Over 400 people attended the event at ITMO [the St. Petersburg State University of Information Technologies, Mechanics and Optics] and it was amazing to see all those folks coming in to work for free on their days off. That was the beginning of the new format, back in December 2009. It was a pure IT event, with people from various spheres: accountants, university professors and so on.

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ALL ABOUT TOWN

Saturday, Dec. 20


The city’s Babushkina Park on Prospekt Obukhovskoy Oborony will be invaded by dozens of rocking-and-rolling Santa Clauses during today’s Santa Claus Parade. Not only will they parade through the park but there will also be competitions amongst the festively-clad participants and a musical master class. There will also be a prize for the best-dressed Santa Claus.


Add to your record collection during the Vinyl Christmas Sale at the KL10TCH bar on Konyushennaya Ploshchad today. Spend the afternoon perusing the records for sale while listening the classic, clean sound of records spinning out hits from a variety of musical genres and time periods.



Sunday, Dec. 21


The Zenit St. Petersburg basketball team returns to the northern capital this evening for a matchup with Krasny Oktyabr, a Volgograd-based basketball club. Tickets for the game, which tips off at 6 p.m. this evening, can be purchased on the club’s website or at their arena, Sibur Arena, on Krestovsky island.


Satisfy your sugar cravings during Sweet New Year, an ongoing seasonal festival at the Raduga shopping center. Each weekend of December will welcome hungry visitors to taste hundreds of different kinds of desserts made from a plethora of sweet treats. Workshops are open to visitors and seasonal gifts can also be purchased for those rushing to finish their New Year shopping.



Monday, Dec. 22


Pick out the latest fashions as holiday gifts for loved ones or as early presents for yourself during the Christmas Design Sale at Kraft on Obvodny Kanal, starting on Dec. 20 and continuing through Dec. 27. Designer clothes will be on sale every day of the week or you can buy something more festive to decorate the home while sipping on hot coffee and perusing the various master classes.



Tuesday, Dec. 23


Meet Arctic explorers Fedor Konukhov and Viktor Simonov during SPIBA’s and Capital Legal Service’s event “Arctic Expedition” this morning in the Mertens House business center at 21 Nevsky Prospekt. The meeting will discuss the explorers’ ongoing eco-social project and how companies can use the project as a unique marketing opportunity. Email office@spiba.ru by Dec. 22 if you wish to attend.



Wednesday, Dec. 24


The Anglican Church of St. Petersburg we will be holding a Christmas Eve service at 7 p.m. led by Rev Wm. Shepley Curtis of the Episcopal Church. The service will be held at the Swedish Church at 1/3 Malaya Konyushennaya Ulitsa.



To have your event included in All About Town, email tot@sptimes.ru



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