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Eco-Items Gain Popularity

The Ecological Union reports that 74 percent of customers look for eco-labels while shopping.

Published: April 23, 2014 (Issue # 1807)



  • Russian businesses are looking to show a greater interest in providing eco-friendly products for customers.
    Photo: Magne Kveseth / norden.org

When it comes to sustaining the environment, it seems businesses and consumers in St. Petersburg do not share the same values. According to data from the St. Petersburg Union of Industrialists and Entrepreneurs, only 15 percent of industrial enterprises in the city are interested in pursuing ecologically safe production, while customers are increasingly ready to pay up to 30 percent more for environmentally friendly products.

Related: Eco-Consciousness on the Rise in Russia

To further discuss the data and current trends, local entrepreneurs are today meeting with Russian and European environmental experts at the Corinthia St. Petersburg Hotel.

With the key focus on eco-production and eco-consumption, the Environmental Standards in Business: New Opportunities for Companies and Consumers conference has been organized by Russias Ecological Union in partnership with the Nordic Council of Ministers, with support from the local chapter of the Union of Industrialists and Entrepreneurs. As well as presenting recent findings and data, specialists in eco-labeling programs from Norway will also share their experience in the Nordic business sector during the event.

Related: Russian Companies Go Green!

Eco-labeling is a tool to help customers identify the real ecological products from the fake ones, said Yulia Gracheva, director of the Ecological Union St. Petersburg, speaking to The St. Petersburg Times. It is widely-used in international practice and is granted to a product or service only when it successfully passes all tests, including the extraction of raw materials, structure analyses and production processes.

According to data from the Ecological Union, 74 percent of customers look for the presence of eco-labeling when buying a product. As a result, many companies aim to participate in the eco-labeling programs such as Vitality Leaf. Many local enterprises have already passed the strict certification process to gain the right to use this recognized symbol on their products, which includes document checks, laboratory testing and on-site audits of the production process.

Environmental certification also includes a provision for annual follow-up inspections. Among the local companies that have successfully attained the certification are the Corinthia St. Petersburg Hotel, Splat (pharmaceutical and cosmetic production), Tarkett (flooring and sports surfaces), Saint-Gobain (construction and innovative materials), Profine Rus (plastic window frames), TechnoNICOL (the largest mineral wool manufacturer in Russia) and the Ingosstrakhinsurance company.

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ALL ABOUT TOWN

Friday, Aug. 1


Bikers from all around the world will gather to take part in a parade, extreme shows and rock concerts during the International Biker Festival that revs its engines today and runs through Aug. 3 near Olgino Hotel, 4/2 Primorskogo Shosse.


The Peter and Paul Fortress will be turned into an open-air cinema today and tomorrow as part of the 5th International Short and Animation Film Festival. A huge screen across the fortress walls will air short films non-stop with board games, photo sessions and other activities also on offer for visitors. For more information, visit www.opencinemafest.ru



Saturday, Aug. 2


Gatchina Palace Park Museum will host its second annual Night of Light, an impressive audio-visual show across the night sky. Tickets are 600 rubles ($16).


If graphic design is more your thing then check out Illustration Day, where you will be able to visit an exhibition, attend lectures by professionals and even show experts some of your own work. The event starts at noon at Zona Deystvia, 73 Ligovsky Prospekt. The entrance fee is 350 rubles ($10).



Sunday, Aug. 3


History lovers shouldnt miss the chance to see reenactments of World War I battles in Pushkin at noon. Besides exciting war scenes, visitors can enjoy live music, historical costumes, an equestrian show and a fancy-dress parade starting from the Moscow gates.


Garage Sale, the popular and growing flea market where nothing is priced over 500 rubles ($14.11), starts today at noon in Loft-Project Etagi, 74 Ligovsky Prospekt. Be sure to get in early to score a bargain. Entry costs 50 rubles ($1.40)



Monday, Aug. 4


Continue the working week with a calm and steady mind with a free yoga lesson at 7 p.m. in the Bukvoyed store at 23A Vladimirsky Prospekt.



Tuesday, Aug. 5


Visit The Romanov Dynasty doll exhibition today, where more than fifty porcelain dolls depicting Russian rulers, and made by Olina Ventzel, will be on show. The exhibition continues through Aug. 31 in Sheremetyev Palace, 34 Fontanka Naberezhnaya.



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